P.A.M. X PUMA

PAM/PUMA BIO/VERSE

The BIO/VERSE is a four-season collaborative project between PUMA and P.A.M. The collections all use a minimum of 20% recycled materials, and are paired with inspiring environmental impact projects built by DEEP. For it’s second season the BIO/VERSE has funded a network of audio sensors in the buffer-zones of the Gunung Leuser National Park (Indonesia). Live transmissions from this network help local and global scientific communities by assisting research projects, habitat management efforts and by combating illegal activity, like logging and poaching. For this season’s campaign, Thai-Swedish rap legend Thaiboy Digital and his paramour, Cartoon, venture to North Sumatra, witnessing first hand the important work of the Sumatran Ranger Project and Rainforest Connection.