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PAM AW24 Launch Date

PAM AW24 Launch Date

P.A.M. AW24
“WELCOME TO THE CLUB”

Launching Wednesday August 7th on perksandmini.com.

We hold a profound affection for the club, recognising it as a magical place. Euphoria is heightened by house music, particularly when experienced through communal dancing. This intrinsic connection has long been integral to the essence of PAM.

We like to “Keep It real” with genuine interactions in the physical realm as opposed to the virtual domain. But “the club” also transcends the conventional notion; also functioning as a (Psy Active) sporting club. Wear it to the club, wear it on the field, wear it where it feels good.

Including collaborations with Martine Syms (artist, film maker) and Susumu Mukai (musician, illustrator).

See you at the club.

 

PAM AW24 Lookbook

PAM AW24 Lookbook

PAM AW24 Lookbook

PAM AW24 Lookbook

PAM AW24 Lookbook

PAM AW24 Lookbook

Photographer @james.pdf
Photo assist @m1rabai
Stylist @sar4hcant
Hair & makeup @georgia.gaillard
Producer @rd_p_rd

Talent
@felixyouthcentre
@_jepchirchir.biy_
@xincelnotxinglainotxincel