P.A.M. SS22 shot by Imogene Barron
@imogenevonbarron • imogenebarron.com
Published by Innen (Zürich)
Introducing the P.A.M. family, friends and strangers of LA in a new, very limited edition zine, documenting a point in time in the amorphous city.
The shoot was conceived as a fun way to share the new P.A.M. SS22 collection, with an emphasis on portraiture. But where photographer & stylist Imogene Barron took it from there evolved into something much more substantial, too beautiful for the algorithmic terrain of social media…
Shooting over 2 months, between 4 hotels and 5 rental cars, Barron captures the span of long-time P.A.M. friends and affiliates (including Cali Thornhill DeWitt, Mitsuhiro Kubo, Eddie Ruscha and Brendan Fowler), her friends (Kasper, Bambi, Staz), and others she met along the way.
"I wanted to somehow bottle up the sunshine, and the smog, and create some sort of tangible souvenir, or love letter to LA that could remind me of this weird and wonderful place. After all, Los Angeles is not the palm trees, the traffic, the botox, or the awfully high concentration of acoustic guitars, it's all of the people that enjoy or suffer through these things alongside you and truly make another day in paradise, another day in paradise… I was beyond honoured to shoot friends both old and new and document our mutual community in LA.” — Imogene Barron
Realising something natural and beautiful had happened, publishing was quickly arranged between P.A.M. and Innen (Zürich). Copies were distributed to everyone involved, a few were also shared with top-tier P.A.M. stockists, but with only 300 in circulation worldwide… the chances of finding one are slim!
Available FREE from P.A.M. Stores - while stocks last.